Market Insights

As per recent research by MarkNtel Advisors, The Asia-Pacific Communication Platform as a Service (CPaaS) Market is projected to grow at a CAGR of around 33.39% during the forecast period, i.e., 2022-27.

Key Drivers: Growing Digital Ecosystem Owing to COVID-19

Digitalization offers various benefits to enterprises and other public organizations such as providing better services to their customers, helping enterprises to retain them, saving budget & other resource costs, etc. Hence, the governments of various countries in Asia Pacific like India, are focusing on the digitalization of their public sectors to meet the rising demand & expectations of their citizens & businesses. Thus, various initiatives were taken by the government of several countries in the Asia Pacific region to digitalize their services. This further encouraged their citizens to create a digitally empowered economy following faceless, paperless, and cashless modes like the use of digital payments methods using digital payment apps, mobile banking, etc.

However, in 2020, COVID-19 impacted the economic activities of various countries in Asia Pacific countries like India, China, etc., and created havoc among citizens and enterprises.  Hence, the COVID-19 pandemic accelerated the adoption a digitalization mode of operations across industries such as healthcare, banking, education, etc., as the enterprises aimed at reaching the end consumer effectively. Also, various organizations like WHO, and the G-20 group also took initiatives to help the impacted countries.

Considering these factors, it is evident that the COVID-19 pandemic created the need for an effective communication platform for every enterprise so as to enhance their customer experience & engagements in an effective way. Thus, CPaaS demand that Communication Platform as a Service (CPaaS) providers engage & have impactful interaction with their customers around the world.

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Market Segmentation and Consumer Behavior:

• By Services
  • Professional Services
    • Integration & Implementation
    • Technical support
    • Consulting
    • Support & Maintenance
    • Others
  • Managed Services
    • Hosting services
    • Managed communication services
    • Others
  • By Enterprise Size
    • Small & Medium Scale Enterprise
    • Large Scale Enterprise
  • By End User
    • Healthcare
    • E-commerce & Retail
    • IT & Telecom
    • BFSI
    • Hospitality
    • Others (Media & Entertainment, Manufacturing, etc.)

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Asia-Pacific Communication Platform as a Service (CPaaS) Market Geographical Analysis:

By Country:

• China
• India
• Japan
• South Korea
• ANZ Region
• ASEAN Region
• Others

Key Players and Competitive Strategies in the Asia-Pacific Communication Platform as a Service (CPaaS) Market

Several prominent players dominate the Asia-Pacific Communication Platform as a Service (CPaaS) Market, including:

• Twilio
• Vonage (Ericson)
• Sinch
• Tanla Platforms
• Route Mobile
• Telestax
• Syniverse
• RingCentral
• Others

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Questions Addressed in this Study

1.What factors are driving the Asia-Pacific Communication Platform as a Service (CPaaS) Market growth?

2.How is the Asia-Pacific Communication Platform as a Service (CPaaS) Market expected to grow over the next five years?

3.What are the key insights into the current trends in the Asia-Pacific Communication Platform as a Service (CPaaS) Market?

4.What is the current size of the Asia-Pacific Communication Platform as a Service (CPaaS) Market, and how is it projected to change in the future?

6.What is the future outlook for the Asia-Pacific Communication Platform as a Service (CPaaS) Market in terms of technological advancements and market expansion?

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Our specialization in niche industries & emerging geographies allows our clients to formulate their strategies in a much more informed way and entail parameters like Go-to-Market (GTM), product development, feasibility analysis, project scoping, market segmentation, competitive benchmarking, market sizing & forecasting, & trend analysis, among others, for 15 diverse industrial verticals.

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