The Global Thyroid Care Supplements industry is estimated to be worth USD 890.9 million by 2024. It is projected to reach USD 1,702.3 million by 2034, reflecting a CAGR of 6.7% over the assessment period 2024 to 2034.

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The global thyroid care supplements market is rapidly growing due to the rising incidences of thyroid disease. The thyroid is a butterfly-shaped gland or organ located on the anterior level of the trachea. During thyroid disease, this gland is unable to control the production of many essential hormones. There are many types of thyroid, which include hypothyroidism, hyperthyroidism, Graves' disease, Hashimoto's thyroiditis, and thyroid cancer.

Many companies have started launching supplements with innovative formulations to cater to the rising needs of thyroid health. Brands such as Miduty has introduced the “Triple Thyroid Care Capsule” that highlights benefits such as fatigue, healthy hair, skin, nails, and also supports thyroid health.

Consumers are becoming more affluent and health-oriented thus inclined to pay for more quality foods, and supplements specifically products containing sea-foods which are rich in iodine. The thyroid care supplements range has improved from the products containing the improved nutrient composition which has thus enhanced the industry potential of this segment.